Benny The Butcher teams up with DJ Drama to deliver his first group offering of his Black Soprano Family (BSF) imprint after his signing to Entertainment One, with the group consisting of Rick Hyde, Heem, LoveBoat Luciano, Jonesy, FlexxBaby, Young World & DJ Shay.
The Griselda collective (Benny The Butcher. Westside Gunn & Conway The Machine) is a unified family movement built on authenticity. It’s cultural, it’s raw and it’s viral, making Griselda’s ascension, both collectively and individually; palpable. From their inauspicious Buffalo roots, to signing with Eminem and Shady Records, in a non-plussed industry which advances style over substance, the Griselda juggernaut has created a real and sustaining moment. With the crew’s amazing run of both commercial success and critical acclaim there is no disputing that a real street ethos exists. Out of this collective and ethos, Benny’s BSF family-and-fan-first imprint, was built brick by brick. While Benny made the mainstream come to him by just being himself, that same mantra will be upheld by the talent he has already signed and will to his burgeoning BSF ecosystem.
Benny says, “As the best rapper alive, this is a dream come true to me. A dream that started in my head in 2011 while I was in prison. The seeds were planted while I was at Elmira correctional facility and when I was released in 20102, I’ve spent every day since working to bring this vision to fruition.”
Benny continues, “It’s been one of my dreams to do a label deal and put my homies in position to win. I want to expose the talent from my area and I want to expose the world to the talent they may not have heard unless I bring it to you.”
Two of those new talents Benny brought into the BSF fold are Heem and Rick Hyde, and both are predominantly featured on Da Respected Sopranos.
“This Gangsta Grillz tape was a dope experience, I just wanted to show the world what I could do, and I got more left in the clip” Heem commented. “I really came from the streets so I’m just telling my story.”
“Linking with Drama was fire, I just wanted to go in on every track, this is a competition for me and killing every track is my goal” an animated Rick Hyde lamented. “Drama is legendary and BSF is synonymous with street music, the combination just makes sense.”